Experienced marketing expert takes over from Benjamin Schwab
Chantal Kasper is the new Head of Marketing with Online Manufacturer FACTUREE
Berlin, 25. January 2024 - Chantal Kasper is now Head of Marketing at the Online Manufacturer, FACTUREE (www.facturee.de). With over 10 years of experience in marketing and media strategy, she brings extensive expertise with her. She will take over from Benjamin Schwab, who is leaving the company at the end of February on friendly terms. In her new role, Chantal Kasper has set herself the goal of further strengthening the FACTUREE brand and raising the company's profile on the international market.
Chantal Kasper was most recently Head of Brand Marketing & Communication at the online used car platform heycar. Prior to this, she gained valuable experience in marketing at the textile company Walbusch and on the media agency side, where she worked for clients such as Siemens AG. In her new role as Head of Marketing at FACTUREE, she is working to position the platform as the comprehensive one-stop-shop solution for almost all manufacturing inquiries among the target groups.
FACTUREE - a brand of cwmk GmbH - has a production network of around 2,000 partners in the fields of CNC machining, sheet metal processing, 3D printing and surface technology. As a result, the online manufacturer maintains the broadest manufacturing spectrum on the market. More than 15,000 machines are constantly available for projects, ensuring timely deliveries.
One of Chantal Kasper's declared goals at FACTUREE is to further increase brand awareness in the competitive environment. She says: "In doing so, I am focusing on making our offering more visible to both existing customers and potential new customers. My expertise lies particularly in branding, developing, and implementing media strategies and strengthening customer loyalty. This helps me to successfully drive forward marketing initiatives and contribute to the further growth of FACTUREE."
Co-founder and CMO hands over the baton at the end of February
Chantal Kasper succeeds Benjamin Schwab, who will hand over the baton at the end of February. The latter is co-founder of FACTUREE and has helped write the company's successful history to date as CMO. Benjamin Schwab says: "FACTUREE was founded from the living room in 2017 as a real early mover in the DACH region and we coined the term Online Manufacturing. Today, FACTUREE has an eight-figure turnover - and that's without investors. I am proud to have helped shape this exponential growth from the very beginning and will continue to watch it with pleasure - I have found a worthy successor in Chantal. I will always be close to the company, which will always be close to my heart, and I will remain friendly connected to it in an advisory capacity in the background."
Moritz König, Co-Founder and CEO at FACTUREE, says: "We have joined forces to launch and grow FACTUREE and have mastered significant growth steps and pains along the way. We regret that Benjamin Schwab will no longer be an active part of the team and would like to thank him for his great achievements."
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